The Any Person Mindset Free E-Newsletter Series

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These articles are based on the belief that any person can make a significant difference in an organization of any size, but no one is born with the traits necessary to make a significant difference. These are learned traits. The topics covered include: thinking traits of significant difference-makers, leadership & teamwork, strategy & execution, and branding & innovation.

If you would like to reprint any of these articles in your organization’s publications, simply send the name of the article to info@thecoughlincompany.com with a request for it, and we will send it to you in a word document. You are welcome to use the links for any of these articles with your social media connections.

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Thinking Traits of Significant Difference-Makers

• “You are Represented by the Values of the People You Associate With” Volume 17, Issue No. 5a, September 1 2018
• “Mr. Rogers and Clarity of Purpose” Volume 17, Issue No. 4a, August 1 2018
• “Go to Your Family Reunions” Volume 17, Issue No. 3a, July 1 2018
• “The Value of Paired Opposites” Volume 17, Issue No. 2b, June 15 2018
• “Insights from Two Major Thinkers” Volume 17, Issue No. 2a, June 1 2018
• “The Fallacy of Multitasking” Volume 17, Issue No. 1b, May 15 2018
• “Get Serious About Parameters” Volume 17, Issue No. 1a, May 1 2018
• “The Language of Brands” Volume 16, Issue No. 12b, April 15, 2018
• “Take Time to Learn, Reflect, and Reenergize” Volume 16, Issue No. 11a, March 1, 2018
• “Challenge Ourselves for the Sake of Challenging Ourselves” Volume 16, Issue No. 10a, February 1, 2018
• “20 Lessons from 20 Years of Running My Own Business” Volume 16, Issue No. 9b, January 15, 2018
• “My Personal Library and Highlights from 2017” Volume 16, Issue No. 9a, January 1, 2018
• “What to Do When You Make a Monumental Mistake” Volume 16, Issue No. 8b, December 15, 2017
• “If You Take Money out of the Equation, How do you Measure Success?” Volume 16, Issue No. 6b, October 15, 2017
• “The Intersection of Work, Life, and Meaning” Volume 16, Issue No. 6a, October 1, 2017
• “Defining a Meaningful Business Career” Volume 16, Issue No. 5a, September 1, 2017
• “In Defense of Business People” Volume 16, Issue No. 4b, August 15, 2017
• “What’s Your Critical One-Hour Activity that You Need to Do Every Working Day?” Volume 16, Issue No. 4a, August 1, 2017
• “Decide How Long to Work” Volume 16, Issue No. 2a, June 1, 2017
• “To Spend and Be Spent for the Good of Mankind” Volume 16, Issue No. 1b, May 15, 2017
• “The Downside of Imagination” Volume 16, Issue No. 1a, May 1, 2017
• “e Lessons from Six Days in New York City” Volume 15, Issue No. 12a, April 1, 2017
• “Clarify Your Purpose, Understand your Self, Apply your Self toward Your Purpose” Volume 15, Issue No. 10a, February 1, 2017
• “The Mother of all Power Tools” Volume 15, Issue No. 9b, January 15, 2017
• “My 2016 Personal Library” Volume 15, Issue No. 8b, December 15, 2016
• “Build an Ecosystem of Valuable Relationships” Volume 15, Issue No. 8a, December 1, 2016
• “The Three-Part Approach to Optimizing Every Meaningful Interaction” Volume 15, Issue No. 7a, November 1, 2016
• “If You Really Want to Matter in a Significant Way, Stay Open-Minded” Volume 15, Issue No. 4a, August 1, 2016
• “Pro Bono Work Update” Volume 15, Issue No. 2b, June 15, 2016
• “Start with You, and I’ll Start with Me” Volume 15, Issue No. 1b, May 15, 2016
• “The Value of Silent Mentors” Volume 15, Issue No. 1a, May 1, 2016
• “Peak: Secrets from the New Science of Expertise” Volume 14, Issue No. 12a, April 1, 2016
• “Think About How You Think – Part One: Regarding Yourself” Volume 13, Issue No. 11, March 2015
• “Think About How You Think – Part Two: Regarding Others” Volume 13, Issue No. 12, April 2015
• “Think About How You Think – Part Three: Regarding Your Organization’s Brand” Volume 14, Issue No. 1, May 2015
• “Think About How You Think – Part Four: Regarding Your Imagination” Volume 14, Issue No. 2, June 2015
• “Think a Little Bigger and a Little Broader” Volume 14, Issue No. 11b, March 15, 2016
• “Irrational Beliefs and What to Do About Them” Volume 14, Issue No. 10a, February 1, 2016
• “How to Gain Opportunities to Make a Significant Difference” Volume 14, Issue No. 9a, January 1, 2016
• “Holiday Gift Ideas toward Making a Significant Difference” Volume 14, Issue No. 8b, December 15, 2015
• “Maturity” Volume 14, Issue No. 7b, November 15, 2015
• “How to Deal Effectively with a Change Thrust on You” Volume 14, Issue No. 7a, November 1, 2015
• “Know Your Assets for Significance – Part Five: Your Most Effective Spontaneous Thoughts” Volume 14, Issue No. 6b, October 15, 2015
• “Know Your Assets for Significance – Part Four: Your Most Important Beliefs” Volume 14, Issue No. 6a, October 1, 2015
• “Know Your Assets for Significance – Part Three: Your Greatest Passions” Volume 14, Issue No. 5b, September 15, 2015
• “Know Your Assets for Significance – Part Two: Your Greatest Talents” Volume 14, Issue No. 5a, September 1, 2015
• “Know Your Assets for Significance – Part One: The Strongest Characteristics of Your Character” Volume 14, Issue No. 4, August 2015
• “The Any Person Movement” Volume 13, Issue No. 10, February 2015

Leadership & Teamwork

• “The Value of the Military Reserve Mindset” Volume 17, Issue No. 3b, July 15 2018
• “Value People Who are Different than You” Volume 16, Issue No. 10b, February 15, 2018
• “Values, Culture, and My Grade School Soccer Coach, Mr. Nolan” Volume 16, Issue No. 7b, November 15, 2017
• “The Illusion of Control” Volume 16, Issue No. 7a, November 1, 2017
• “We Need a New Wave of Heroes” Volume 16, Issue No. 3a, July 1, 2017
• “Understand How People Make Decisions” Volume 16, Issue No. 2b, June 15, 2017
• “Dads” Volume 15, Issue No. 12b, April 15, 2017
• “Be Okay with Letting Other People Help You” Volume 15, Issue No. 7b, November 15, 2016
• “The Legacy of a Handwritten Letter” Volume 15, Issue No. 6b, October 15, 2016
• “Three Methods for Being an Effective Personal Advisor” Volume 15, Issue No. 6a, October 1, 2016
• “Forces that Produce a Significant Performer” Volume 15, Issue No. 5b, September 15, 2016
• “Give Eulogies at Work” Volume 15, Issue No. 5a, September 1, 2016
• “Create an Environment Where Motivated, Competent People Can Succeed” Volume 15, Issue No. 4b, August 15, 2016
• “The Most Important Moment in the History of Your Business” Volume 15, Issue No. 3b, July 15, 2016
• “Empathy: the most powerful word in business” Volume 14, Issue No. 12b, April 15, 2016
• “Integrity is Not Always Automatic” Volume 14, Issue No. 11a, March 1, 2016
• “How to Get Great Performances Out of Other People” Volume 14, Issue No. 10b, February 15, 2016
• “Why Clarity and Conviction Beat Charisma” Volume 14, Issue No. 8a, December 1, 2015
• “A Letter to My Sister, Cathy, on How to Live an Excellent Life” Volume 14, Issue No. 3, July 2015
• “Five Traits of People Who Make a Positive Difference” Volume 13, Issue No. 9, January 2015
• “The Do’s and Don’ts of Following Your Bliss” Volume 13, Issue No. 7, November 2014
• “Don’t Stop on Railroad Tracks” Volume 13, Issue No. 5, September 2014
• “Choose Your Role, Then Choose Greatness” Volume 13, Issue No. 4, August 2014
• “The Value of Being There” — the critical importance of helping relationships in an organization” Volume 13, Issue No. 2, May 2014
• “Changing the Arc of History” Volume 12, Issue No. 12, March 2014
• “Underdog Leadership” — the necessity of stacking the odds against you and your organization” Volume 12, Issue No. 10, January 2014
• “Lead through Major Change — Insights from 1768-1968” Volume 12, Issue No. 7, October 2013
• “Focus on the Fundamentals of Effective Communication within an Organization: Part Three” Volume 12, Issue No. 6, September 2013
• “Focus on the Fundamentals of Effective Communication within an Organization: Part Two” Volume 12, Issue No. 5, August 2013
• “Focus on the Fundamentals of Effective Communication within an Organization: Part One” Volume 12, Issue No. 4, July 2013
• “What’s All This Talk About Being Authentic?” Volume 12, Issue No. 3, June 2013
• “Competitive Behaviors versus Competitive Strategies,” Volume 12, Issue No. 1, April 2013
• “An Open Letter to Aspiring Great Business Leaders Around the World,” Volume 11, Issue No. 10, January 2013
• “Behavior Change Requires Sustained Focused Effort,” Volume 11, Issue No. 9, December 2012
• “From Technically Competent to Organizational Leader: practical insights on the five critical roles in an organization,”Volume 11, Issue No. 5, August 2012
• “The Wide Wonderful World of Feedback: how increased awareness improves business performance,” Volume 11, Issue No. 4, July 2012
• “The Importance of Integrity: why cheating a little hurts a lot,” Volume 11, Issue No. 3, June 2012
• “Make a Long-Term Impact in a Finite Lifetime,” Volume 11, Issue No. 2, May 2012
• “Optimize Your Behaviors,” Volume 10, Issue No. 11, February 2012
• “Why Shortcuts Ruin Results,” Volume 10, Issue No. 7, October 2011
• “Pride, a core value for sustaining success over the long term,” Volume 10, Issue No. 6, September 2011
• “Management Lessons from Youth Sports,” Volume 10, Issue No. 3, June 2011
• “Convert Past Successes into Future Greater Successes,” Volume 10, Issue No. 2, May 2011
• “Sustain Patience, Sustain Effort, Sustain Learning,” Volume 10, Issue No. 1, April 2011
• “Why You Need a Sustainable Business Philosophy,” Volume 9, Issue No. 12, March 2011
• “Lead for Sustained Success,” Volume 9, Issue No. 11, February 2011
• “The Divide Between Ordinary and Extraordinary,” Volume 9, Issue No. 7, October 2010
• “Your Future Depends on Who You Select,” Volume 9, Issue No. 5, August 2010
• “Accelerate Excellence: How to sustain excellence for a lifetime,” Volume 9, Issue No. 4, July 2010
• “Leadership is Not a Label,” Volume 8, Issue No. 12, March 2010

Strategy & Execution

• “Avoid the Trap of Focusing on What Was Rather Than on What Is” Volume 17, Issue No. 5b, September 15 2018
• “What Seed Belief is Your Organization Based On?” Volume 13, Issue No. 8, December 2014
• “Why Us & Why Not Us?” — determine the direction and purposeful actions for your organization” Volume 13, Issue No. 6, October 2014
• “Think Inside the Box” — freedom within a framework” Volume 13, Issue No. 1, April 2014
• “Sacrifice Wasting Energy” — Understand The 10 Sacrifices” Volume 12, Issue No. 11, February 2014
• “Execution Means Accomplishing What You Planned,” Volume 12, Issue No. 8, November 2013
• “Who is Going to Do What When and Why is that Going to Happen?,” Volume 11, Issue No. 7, October 2012
• “Leverage Your Resources to Achieve Sustainable Success,” Volume 9, Issue No. 10, January 2011

Branding & Innovation

• “Innovation Insights & Communication Basics” Volume 17, Issue No. 4b, August 15 2018
• “The Language of Brands” Volume 16, Issue No. 12a, April 1, 2018
• “Strengthen YOUR Brand in YOUR Community” Volume 16, Issue No. 5b, September 15, 2017
• “What business are you in? What business do you want to be in?” Volume 15, Issue No. 11b, March 15, 2017
• “Do the Messages You Send into the Marketplace Match What You Want to be Known For as an Organization?” Volume 15, Issue No. 10b, February 15, 2017
• “What is effective production, innovation, and branding? ” Volume 15, Issue No. 2a, June 1, 2016
• “The Power of a Single Great Idea” Volume 13, Issue No. 3, June 2014
• “Feed Your Brand Every Day, 12 Brand-Feeding Approaches to Improve Your Sales” Volume 12, Issue No. 2, May 2013
• “Apply the Value Formula Every Day,” Volume 11, Issue No. 12, March 2013
• “How Promises Affect Brands,” Volume 11, Issue No. 8, November 2012
• “Continually Innovate to Generate Sustainable, Profitable Growth,” Volume 11, Issue No. 6, September 2012
• “Optimize the Conditions for Great Innovations,” Volume 11, Issue No. 1, April 2012
• “Working in the Creativity Age,” Volume 10, Issue No. 9, December 2011
• “Depend on a Concept, Not a Customer,” Volume 10, Issue No. 8, November 2011
• “The Advantages of Disadvantages, how challenges propel great performances,” Volume 10, Issue No. 5, August 2011
• “Build Your Hub to Sustain Success,” Volume 10, Issue No. 4, July 2011
• “Innovate on a Tight Budget,” Volume 9, Issue No. 1, April 2010