The Entrepreneurial Adventure: The mindset for running your own business


The Entrepreneurial Adventure Group Coaching Program is a 60-day course for strengthening your mindset for entrepreneurial success. It is not focused on the specifics of any industry or the nuances of sales, accounting, or product development. The goal of this course is to help you strengthen your mindset to successfully open and sustain your own business.

You will not be told what to think, but you will be challenged to think.

This course consists of prework reflection exercises and guided small group discussions. There will be a total of 4 bi-weekly two-hour group discussions and two one-on-one conversations with Dan Coughlin. You can anticipate a time commitment of between 15 and 20 hours for the entire program. Of course, the more you pour into it, the more you will get out of it.

The small group discussions will be on Zoom videoconferencing. This program will run from approximately January 15 – March 15, 2023.

Fee: The Pay-It-Forward Payment Approach

There is no financial fee for this program. However, commitment is an expectation of this program. The other expectation is that each participant will work to help other entrepreneurs develop the mindset for sustainable success.

Application Process

The Application for The Entrepreneurial Adventure course consists of writing a 1-3 page paper introducing yourself and explaining why you want to be in this program. This program is open to any person around the world who is serious about doing the work to mentally prepare for their own entrepreneurial adventure. We will have at most ten people in this course at any given time.

To request an Application please contact Dan Coughlin at 314/614-8622 or

Final Steps

At the conclusion of this course each participant will be expected to write a 1-2 page paper as to how they will try to apply what they have gained from The Entrepreneurial Adventure in trying to build a sustainable business.

Six months after the completion of this course each participant will be expected to write another 1-2 page paper as to how their entrepreneurial journey is going.

After they write each paper, they will email it to Dan Coughlin and schedule a 1-to-1 conversation with him to discuss the ideas in the papers.

Facilitator & Guide: Dan Coughlin

Since 1998, Dan Coughlin has worked with serious-minded leaders and executives to consistently deliver excellence. He provides Executive Coaching, Leadership and Executive Development Group Coaching Programs, and seminars to improve leadership and management performance. His topics are personal effectiveness, interpersonal effectiveness, leadership, teamwork, and management. He also guides strategic decision-making meetings. And now he is also focused on helping people to develop their entrepreneurial mindset.

Visit his free Business Performance Idea Center at


Session One

  1. Freedom and Responsibility
  2. Purpose, Path, and Plan
  3. Empathy and Fulfilling Customers

Session Two

  1. You Represent the Brand Every Day
  2. Sustained, Focused Efforts
  3. You are in a Relationship Business

Session Three

  1. Take Personal Growth as Seriously as Business Growth
  2. Burnout is a Real Business Problem
  3. Spend Way, Way, Way, Way Less than You Make

Session Four

  1. Your Business is a Subset of Your Life, Not the Other Way Around
  2. Look for Ways to Just Be Better
  3. Remember Why You Became an Entrepreneur in the First Place